Accelerating Demat Account Openings: A Case Study with Angel One
In January 2022, we partnered with Angel One to bolster their demat account openings through strategic mobile app campaigns. Our mission was clear: drive substantial growth while maintaining a minimum ROAS of 1.8. Leveraging targeted audience segmentation, compelling ad creatives, and data-driven optimization, we exceeded expectations, consistently delivering an average of 5000 demat account opens and achieving a remarkable 60% year-on-year growth for Angel One. Despite the aggressive targets, our campaigns surpassed ROAS benchmarks, showcasing the power of our innovative approach in driving tangible business outcomes and solidifying Angel One's position as a market leader in the financial services sector.